Dove Soap: Father’s Day Ad Features Two Gay Dads

The minute-long short,
Share:

It’s a new push by numerous companies: showing families with two dads. Hallmark has done it. Campbell’s soup has done it. Now, Dove is doing it.

The soap brand Dove released a video of different dads on Monday in anticipation of Father’s Day. The minute-long short, “My Dad, My Hero,” compiled home-video footage of 22 families and featured, among other things, two gay dads with their son.

“When you care, you’ll always be a hero to someone,” the video description read. “This Father’s Day, show your dad how he’s your hero.” (Of note: the company didn’t use the plural “dads.”)

The Dove Men+Care ad intended to show the “evolution” of fatherhood.

“As a brand, we’ve focused on the evolution of masculinity and highlighting dads’ caring sides,” said Jennifer Bremner, marketing director of Unilever which owns Dove.

To do that, the ad featured Rocco Forgione and Corey Martin sharing a kiss above their sleeping toddler, Forge.

The two “always wanted to be dads,” the PR newswire press release read, “but never thought they could overcome the obstacles of entering gay parenthood.”

“Their path to fatherhood was long, but also filled with happiness,” the release added. “When Forge was born, Rocco and Corey moved closer to family so their son could be surrounded by love and support.”

The clip of the three originally came from a video published by Gay with Kids, “the world’s leading digital media company and social network for gay dads and gay men considering fatherhood.”

Dove tried to insert two dads in another Father’s Day ad last year. Because the ad showed the “very first moment [dads] find out they are going to be a dad,” the placement proved more difficult. {eoa}

This article originally appeared on NewsBusters.org.

Share:

Related topics:

See an error in this article?

Send us a correction

To contact us or to submit an article

Click and play our featured shows

Jonathan Cahn Unveils the Mysteries of Passover

As 2024’s Passover comes to a conclusion, prophetic voice and rabbi Jonathan Cahn is pulling back the ancient mysteries surrounding this most important celebration. “Passover exists in the realm of the flesh and blood history and the spirit,” Cahn says....

Debunking Popular Lies About The Pre-Tribulation Rapture

By: Jonathan Brentner This article by Jonathan Brentner was originally published by Harbinger’s Daily (harbingersdaily.com), and is republished here with their permission.  One of the most unpopular beliefs among Christians today is that of the pre-Tribulation rapture. Many not only...

Troy Brewer Explains May 18 and America’s Critical Window

https://www.youtube.com/watch?v=032-pCQ7cZo The Great American Eclipse of 2024 was a sight to behold, and an example of God’s mighty power and glory in creation. With the eclipse came many claims about what it may represent and what message God was trying...

Woman Finds Hope, Healing After Being Sold for Sex to KKK

https://www.youtube.com/watch?v=WdATMJkcN9k Galia Ahava Meira became a victim of sex trafficking when she was just a toddler.  “It started when I was three, actually,” Galia told CBN News. Her own grandfather took that step by selling her for sex to his...

What Are They Not Telling Us About The Bird Flu?

By: Michael Snyder What they are telling us about the bird flu just keeps changing.  At first, they told us that humans were at no risk. But now the WHO says that there is “enormous concern” that H5N1 could potentially start spreading...

‘The Chosen’ Finds New Home on Streaming Platform

By: Tré Goins-Phillips/Faithwire Jesus is heading to Disney. Seasons one through three of “The Chosen,” the popular Bible series chronicling the life of Jesus, will soon be streaming on Disney+, according to a post from Disney news blog, Inside the Magic,...

1 2 3 4 5 97 98 99 100
Scroll to Top